Marketing promotion Specialist
市场推广专员

Job Description
工作描述:

1. Deep study the target area market status and the local customer behavior and journey, confirm the product that can be promoted and the potential customer in such area.
   充分研究区域目标市场状况及当地市场用户的行为习惯，明确可以在当地市场进行推广和销售的斯蒂尔产品，及潜在用户群体。
2. Research and make the advertisement proposal in the area which could reach the target customer effectiveness. Search and select the local advertisement supplier to produce the advertisement. Monitor the supplier and insure the advertisement can be effected timely and continuously.
   研究当地市场有效的客户触达广告形式，并基于实际情况形成有效的整体广告方案。同时寻找合适的地方广告公司作为地方性广告的合作供应商。监督广告公司落实所有的广告方案，并持续关注广告的有效性。
3. Based on the regional potential customer, proceed different marketing activities which including roadshow, KOL develop, Product introduce and trial), to improve the brand awareness in the area and help the sales of new products.
   针对当地潜在用户市场，开展市场推广活动（包含路演、地方性KOL计划、产品介绍和体验），进一步提升斯蒂尔在当地市场的品牌知名度，从而提升新产品在当地市场的销量。
4. Support STIHL dealer with new product promotion events in the area.
   支持并协助当地斯蒂尔经销商开展新产品的促销活动。

Job Qualification
任职要求:

1. 1-3 years working experience in marketing promotion area for tooling, home appliances and other similar industry segments.
   1-3年在工具、家电及其他类似工业产品领域的市场推广工作经验。
2. College degree or above, the major of marketing is a plus.
   专科学历及以上，市场营销专业可优先考虑。
3. Have enough design experience for promotion events, dealer shop events and advertising.
   在市场推广活动、经销商门店活动、广告投放方面有较多的经验。
4. Excellent communication capability with both internally and externally.
   较强的对内及对外的沟通能力。
5. Strong team- work awareness.
   较强的团队合作精神。
6. Able to travel out with high frequency
   可适应高频率的出差。